'tis the season to make the internet

it's always nice to feel that something you do at work actually helps someone out..
i find that is sometimes a bit of a stretch when you work in the world of advertising, usually trying to stuff something down ye consumer's throat (or pants if you work for a porn site).
i'm proud to say that i actually feel like a project we worked on is giving back a little.

http://wwe5.bchydro.com/2008holiday/


nothing super crazy about this site, fairly simple execution, but fun enough to play with a few times... or so you'd think.
this site has been going for about a week and a half, and it's had (as of 4:14pm PST on Dec 20) 531,665 'interactions'.
pretty incredible really.
and the best part is that BC Hydro has committed to donate $25 grand to a local BC Children's hospital.

makes ya feel all warm inside....
oops, sorry, that's copy for the porn site i'm working on next.
xoxo